Turkey’s cosmetics industry continues to script a remarkable success story on the global stage. Exporting to approximately 199 countries, this sector has made a significant impact with its recent growth. According to data from the previous year, an impressive 10.5% of the sector’s exports went to Iraq, 8.5% to the United States, and 5.3% to Iran. To celebrate this extraordinary achievement and highlight the rising star in the industry, the Cosmetic Manufacturers and Researchers Association (CMRA) is organizing the 7th International Cosmetic Congress, scheduled to take place from November 30th to December 2nd, 2023, at the Antalya Nirvana Cosmopolitan Hotel.
The Triumph of Multifunctional Cosmetics
The central theme of this year’s congress is “Multifunctional Cosmetics.” But what does this term mean? These products are miracles that can simultaneously fulfill multiple functions and benefits. Today’s consumers expect more from a product; they want it to address multiple skin concerns. Manufacturers and researchers are stepping up to meet these expectations by developing versatile and innovative products. These products not only provide effective results but also offer environmental benefits, such as reducing packaging waste, using fewer ingredients, and saving on energy and water consumption. This move towards sustainability is a significant leap forward.
A Significant Increase in Exports to the U.S.
Fuat Arslan, the CMRA Congress President, emphasizes the remarkable rise of Turkey’s cosmetics sector on the global stage. He points out that exports to the United States saw a 49% growth compared to the previous year. Arslan highlights that this growth brings new responsibilities for both manufacturers and consumers. In light of this, the association has intensified efforts to stay abreast of industry innovations and knowledge dissemination.
Journeying through the History of Cosmetics
The “4,000-Year History of Cosmetics Museum,” prepared by CMRA members after a decade of intensive research and work, invites visitors to take a fascinating journey through the history of cosmetics. Displaying materials and historical narratives, the museum serves as an inspiration for modern-day products while harmonizing the past with the present. It showcases the intersection of historical memory and modern living, reflecting the multifunctional perspective.
The 7th International Cosmetic Congress: Science and Innovation
Organized by the Cosmetic Manufacturers and Researchers Association (CMRA), the 7th International Cosmetic Congress will delve into scientific developments, innovations, and approaches in the cosmetics industry. The congress offers participants the opportunity to share experiences, discuss projects and innovations, and gain insights into new technologies applied to the industry and research. Scheduled for November 30th to December 2nd, 2023, at the Antalya Nirvana Cosmopolitan Hotel, this congress provides a crucial platform for illuminating the future of the cosmetics industry. For more information, you can visit the official website of the Cosmetic Congress.
Turkey’s cosmetics industry is a shining star that continues to grow and lead the way towards a more environmentally friendly and conscious future. It appears that this sector will open doors to a more sustainable and conscious cosmetics world in the future.