Turkey’s leading influencer marketing platform, Teamfluencer, received an investment from Nevzat Aydın in the pre-seed funding round last month, with a valuation of 3 million dollars. The platform reaches more than 50 million people per month with over 450,000 content creators and holds the distinction of being the first platform to introduce the nano influencer marketing model to Turkey. Teamfluencer enables brands and influencers to manage the entire marketing process from a single platform, offering the opportunity to establish cost-effective and highly engaging influencer collaborations.
After the investment, Nevzat Aydın commented, “I have always believed in the importance of innovative business models and scalable structures in achieving success. The team’s belief in the power of collaboration and teamwork will take this platform even further.”
Teamfluencer’s Achievements and Goals
Hosting over 450,000 content creators, Teamfluencer is actively used by hundreds of brands, and the content created on the platform reaches more than 50 million people monthly. With its user-friendly interface, comprehensive data analytics, and impressive brand collaborations, Teamfluencer has established itself as a leader in the industry. By leveraging artificial intelligence, the platform enables brands to match with the most suitable influencers for their target audiences, managing a data-driven, end-to-end influencer marketing process.
Among the brands that Teamfluencer collaborates with are major firms such as Trendyol, Nike, Pegasus, L’Oreal, Pepsico, McDonald’s, Huawei, Amazon, Migros, Dimes, Anadolu Group, Yves Rocher, ETİ, Shell, Avon, Penti, İş Bankası, and Yemeksepeti. The company aims to become the leading influencer marketing platform globally.
CEO Dilara Bostancıoğlu’s Statements
Dilara Bostancıoğlu, Co-Founder and CEO of Teamfluencer, stated that following this investment, they will follow a strategic plan to add new features to the platform and expand their market. Bostancıoğlu mentioned their goal of extending their extensive know-how to more brands, enhancing the impact of influencers in brands’ marketing strategies, and making influencer marketing more accessible.
Highlighting that influencers worldwide have generated billions of dollars in sales through their followers over the past year, Bostancıoğlu shared the prediction that this economy is expected to reach a trillion dollars globally by 2030.
CTO Ilgım Öztürk’s Statements
Ilgım Öztürk, Co-Founder and CTO of Teamfluencer, commented on Nevzat Aydın’s investment, saying, “With this investment, our goal is to increase the share of influencer marketing strategies for brands and make influencer marketing more accessible with technological support. We will soon implement several AI-based new features on the platform, such as profile recommendation systems, comprehensive influencer audience analysis, and the ability to track and analyze competitor brand collaborations. We are currently working on a new data-driven feature. With these developments, we aim to provide our brands with deeper insights and data, becoming a sought-after partner in their marketing strategies.”
About Teamfluencer
Teamfluencer, Turkey’s leading influencer marketing platform, offers the easiest way to earn income through social media posts by connecting brands and nano influencers. It allows social media users to generate revenue from organic advertising posts and enables brands to carry out promotions organically. Hosting over 450,000 content creators, the platform reaches more than 50 million people monthly. With its user-friendly interface and AI support, Teamfluencer facilitates matching brands with the most suitable influencers for their target audiences and managing a data-driven influencer marketing process. Teamfluencer offers an easy and quick way to launch influencer campaigns with accessible budgets. For more information: Teamfluencer.
