Prior to the 6th Istanbul Marketing Summit, scheduled for December 11-12-13 this year, a student meeting sponsored by CAT was organized, bringing together young individuals with leading brands and representatives in Turkey. Out of a total of 1000 applications, 100 students were selected to have the opportunity to closely acquaint themselves with the world of marketing and communication during the day-long event. Additionally, the selected 100 students will have free access to the Istanbul Marketing Summit for three days as part of this project.

From Sustainability to Software: Latest Trends in Marketing Shared

The event covered the latest developments in various areas of marketing, ranging from the newest trends in social media to sustainability communication, background work such as software, and the creative dimensions of content. Young individuals aspiring to pursue a career in this field received insights on how to navigate their path in the industry. Among the speakers at the event, actor and influencer Furkan Kızılay shared his experiences on the importance of brand-influencer harmony in communication.

Internship Opportunity for Two Students from CAT

CAT, the Turkey licensee and distributor of Yeşil Kundura, was represented by E-commerce Manager Orçun Özgüney and E-commerce Consultant Şükrüye Kolcu at the event. The team from Yeşil Kundura, a company with a 75-year history and among Turkey’s established firms, emphasized the sustainability and innovation of the brand, shedding light on how its changing style reflects in marketing strategies. The company, aiming to strengthen its team with the fresh ideas and dynamism of the younger generation, will provide internship opportunities for two students selected during the event.

Istanbul Marketing Summit: “Better Tomorrow”

Batuhan Çevik, the President of Istanbul Marketing Group, who took on the organization of the event, stated that they are preparing to discuss the future of marketing with the theme “Better Tomorrow” at the Istanbul Marketing Summit. He also expressed the intention to contribute to the future of both students and the marketing world by bringing young individuals into contact with the industry during the event. Çevik added that, inspired by the centennial of the Republic, they plan to continue this event, which was first held this year, in the coming years.

Detailed Information and Tickets for Istanbul Marketing Summit

Scheduled to take place on December 11-12-13 at Zorlu PSM, the Istanbul Marketing Summit will bring together leaders in marketing, creative industries, digitalization, and business. The event will showcase brands’ visionary projects, insights, and the latest developments in the industry. Participants will also have the opportunity to explore the most recent and comprehensive research on technology and sustainability from leading companies in Turkey and around the world. For detailed information and tickets, you can visit the official website of Istanbul Marketing Summit.